It is estimated that around 20 million passengers fly with EasyJet to Europe each year, with only 500,000 booking accommodation through the airline.
For the year to 20th September, EasyJet has announced a 26 per cent reduction in pre-tax profits to £427m (€498.6m). The carrier announced plans to become the world’s first major net zero carbon airline by offsetting carbon emissions.
Chief executive Johan Lundgren told BBC Radio 4’s Today programme that off-setting is not perfect and it is not a long-term solution.
He said: “I don’t think its greenwashing, everyone recognises that it works, but this is in addition to the fact that since 2000, we’ve reduced our carbon emissions by 30 per cent.”
On the decision to relaunch package holidays, the airline said in a statement: “The total European package holidays market is worth around £61bn (€71.2bn) per year….The way that customers are taking holidays is changing and we know customers want holidays with various durations and not the traditional seven and 14 nights.
"EasyJet is excited about the opportunity to build a major player in the holidays market for a low up-front investment and with limited risk."