More Maltese Companies Are Selling Their Goods Online

24th January 2019

Nearly two-thirds are using social media to glean information about their clients.

The number of enterprises conducting sales through e-commerce is up by 4.2 per cent, according to the National Statistics Office (NSO).

In 2018, total turnover generated through e-commerce sales amounted to €1.8 billion, an increase of 14.3 per cent over 2017. Indeed, 86.9 per cent of the total turnover generated via e-commerce web sales was derived from the enterprise’s own website or apps.

According to the 2018 survey on ICT usage and e-commerce, nearly all enterprises (97 per cent) used computers, as well as the internet (96.5 per cent). 1,864 (85.1 per cent) enterprises using the internet also had their own website.

However, while website usage has been continuously increasing in popularity, the majority of companies (94.6 per cent) only use it to provide a description of the goods or services offered, or to display price lists, which shows that there is much more room for local e-commerce uptake.

Big data usage has also increased in popularity during recent years, and in fact during 2018, a total of 554 enterprises analysed big data. Websites like Facebook and Instagram have proven to be valuable tools for businesses to get a better idea of who their customers are – over 62 per cent of the enterprises surveyed analysed data generated from social media.


24th January 2019

“We should not perceive each other as competitors in the region," President Marie-Louise Coleiro Preca said in Istanbul.

24th January 2019

Parliamentary Silvio Schembri also extended an invitation to the second edition of Malta’s DELTA Summit, which will be held between the 2nd and 4th October 2019.

24th January 2019

Frank V. Farrugia said that businesses were the backbone of Europe’s economic stability and people’s prosperity.

23rd January 2019

This month, William Hill announced that it would close hundreds of betting shops on the UK high street, many in a matter of weeks, as it shifts its focus to online gambling.