It’s possibly the worst-kept secret in Malta. After last year it was announced that American coffee-giant Starbucks will open here in 2019, those involved in the launch have been staying tight-lipped for months now about where and when people can start enjoying a Pumpkin Spiced Latte. But those working within the business community believe the new café will open on the Valletta Waterfront.
An insider close to the Valletta Waterfront said: “You’d have to be living under a rock not to know that Starbucks is coming."
"But in terms of a timeline, we’re not able to give that information yet.”
Last summer, it was announced that Starbucks would open in the second quarter of this year, which suggested that doors could open any time between April and June.
The company’s move to Malta is part of its expansion outside America where it’s hoping to take a bigger sip of the coffee cup, especially in places like China.
In May 2018 the company closed 8,000 of its cafes in the US so 175,000 of its employees could take part in racial bias training, after bad publicity over how two black customers were treated by staff.
But by the end of last year Starbucks’s cup was more than half full, after breaking its own 2017 profit record by ten per cent, with a revenue of €5.5 billion.